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Boosting the beverage business

Steady progress is the phrase that best describes Shachar Shaine’s ten-year stint in Romania so far. Shaine is president of one of the largest beer producers in Romania, United Romanian Breweries Bereprod (URBB). Earlier this year he decided to serve the cause of investors by taking over as the new president of the Foreign Investors Council (FIC). His company has gone from strength to strength, and the consolidation continues. “We will invest seven million Euro in developing our bottling capacity,” Shaine revealed in an exclusive interview.